Brent has dedicated his career to understanding what drives consumer behaviour, and how brands form strong favourable personalities in the marketplace. His research on consumer psychology has been published in the world’s leading scientific journals, and widely reported in the media, including The New York Times, The Wall Street Journal, Scientific American, and Science to name a few.
Brent is a pioneer in Digital Marketing, having a dot-com in the 90s, and completing a PhD in Internet Commerce in 2007. He is in inventor of the ‘Bump’ algorithm that explains and predicts viral content, inventor of the ‘webreep’ app that detects website dissatisfaction, and is lead advisor to Cape – an influencer and viral marketing agency.
Brent doesn’t believe in speculation or fanciful opinions – his ideas are backed by solid research and tested theories. His knowledge is unique, insightful, and highly relevant to brands wishing to dominate their markets.
All Brent’s keynotes are tailored to the audience industry.