I’m a theorist and consulting practitioner on digital and brand strategy
Hi I’m Brent. I’m author of the book “Going Viral”.
I research and teach Digital and Viral Marketing at the University of Melbourne.
My research on consumer psychology has been published in the world’s leading scientific journals, and widely reported in the media, including The New York Times, The Wall Street Journal, Scientific American, to name a few.
Over the past 15 years I’ve advised marketing and brand strategy to startups and Bluechip companies around the world, including Qantas, IBM, Unilever, Oticon, to name a few.